CASE STUDY

Samsung

Review Busters, a myth-busting video series for the Galaxy Z Flip launch, made with Leo Burnett.

Client

Samsung

Industry

Tech · Mobile

Agency

Leo Burnett

Used for

Video series

Video production

Video production

Editing

Editing

Directing

Directing

Motion design

Motion design

THE BRIEF

Samsung wanted a fun way to show off the Galaxy Z Flip and Z Flip3, made together with their agency, Leo Burnett.

OUR APPROACH

We brought Review Busters to life, a MythBusters-style series hosted by comedian Drăcea. We put together the cast and crew, then handled filming, editing and motion.

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01

Concept

A MythBusters-style series that puts the phones to the test.

02

Cast & crew

We built the cast and crew around Drăcea: actors, extras, hair, make-up, styling, lights, set design and the studio. Even the cats, from a pet casting agency.

03

Film

Directed and filmed by us.

04

Edit

Edited with motion graphics and the animated logo.

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Included

Video series

Video series

Motion design

Motion design

YouTube

YouTube

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Reels and TikToks for Summer Well Festival, from pre-festival hype to live coverage.